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SEO audit

An SEO audit to find out what’s holding you back

We detect what’s holding back your rankings and deliver a prioritized roadmap, so you gain visibility, contacts, and sales by spending your time on what really adds value.

Let’s review your case

Tell us where you are and what you want to achieve. Together we’ll see if we can help.

Case studies

Results with source and date

These are results from complete SEO and GEO projects, not from an audit alone: the audit is the step that decides what to prioritize. Every figure comes with its source and period.

  • Bathroom remodeling company Local business · Spain

    549 +30.4%

    leads in three months

    Started from 421 · April 30 to July 28, 2025, vs. the same period in 2024 · Source: GA4

    See the case study: Bathroom remodeling company

  • Seprotec B2B · Translation and interpreting

    45 +36.36%

    sessions from AI assistants in one month

    Started from 33 · July 2025, vs. the previous period · Source: GA4

    See the case study: Seprotec

  • Epicureum and GiGi Brunch and café · Granada

    483 +162.5%

    organic clicks for GiGi in the month

    Started from 184 · November 2025, vs. November 2024 · Source: Search Console

    See the case study: Epicureum and GiGi

See all case studies

What it is

What is an SEO audit?

An SEO audit is a complete X‑ray of your website to understand what’s holding back your growth on Google and why qualified demand is slipping away. A generic checklist falls short, so we bring together data, business, and search results to decide what to do first.

We audit with a focus on three pillars: technical (your site is crawled, indexed, and loads well), content and search intent (pages that answer what people search for), and authority and trust (signals reinforcing that you deserve to rank high).

In one sentence

First we find the real blocker. Then we turn it into a plan that can be executed.

How we do it

From audit to an action plan

The audit ends in two documents that complement each other: a spreadsheet with all the technical analysis and a presentation with the business reading and the plan.

  • 1. The spreadsheet with the technical diagnosis

    • Dozens of points reviewed, depending on what your project needs.
    • Blocks: technical SEO, architecture and internal linking, content, semantic markup, performance and Core Web Vitals, link profile, and analytics.
    • Each point with its status, priority, effort, and impact, and with the resolution in writing: what needs to change.
    • Detail tabs with the exact URLs and the instruction to fix them: broken internal links, redirects, non‑indexable pages that are linked to.
    • An overall SEO score, weighting each block by its importance.

  • 2. The presentation with the business reading

    • Evolution and current situation: organic history, branded vs. non‑branded searches, ranking keywords, links, and performance in AI search engines.
    • Competitor benchmark: how you compare in SEO and in AI visibility, and which searches they cover and you don’t.
    • Acquisition‑oriented SEO: which pages generate business and what to change on each (titles, content, cannibalization, architecture), with its priority.
    • UX and conversion (CRO) actions on the pages that sell.
    • Executive summary and a roadmap prioritized by impact and effort, to implement it.

We carry out the technical changes ourselves or coordinate them with your team, whichever you prefer.

What we review

Seven areas, depending on your case

Every project starts with a complete audit, tailored to your case: its depth depends on what your website needs, and we define it in the proposal.

  1. Organic history

    How your rankings have evolved and what explains it.

  2. Technical foundation

    Crawling, indexing, and everything that keeps your content from being found.

  3. Architecture

    How your website is organized against what your customer searches for.

  4. Content

    What it answers well, what’s missing, and what competes with itself.

  5. Business and measurement

    What you measure today and how it connects to leads or sales.

  6. Competition

    Who occupies the demand you care about and why.

  7. AI visibility

    Which sources AI answers cite in your sector, when it makes sense to measure it.

Where it fits

The second of four stages

The audit is part of a process. It comes after understanding your business and ends in a roadmap we work on with you every month.

  1. We understand your business

    Conversation and business analysis

  2. We audit your situation

    Initial comprehensive audit

    This page

  3. We prioritize the actions

    Prioritized roadmap

  4. We execute, measure, and adjust

    Monthly collaboration

See the full process

Frequently asked questions

What people ask us about the audit

What is an SEO audit and what is it for?

It’s the X‑ray that shows what’s holding back your organic growth and where the real potential is: crawling and indexing, architecture, content, performance, competition, and authority. That picture is what lets you invest your time in what really moves results.

What do I get when the audit is finished?

Two documents: a spreadsheet with the technical diagnosis, point by point, and a presentation with the business reading (history, competition, acquisition, UX, and conversion). They include a roadmap prioritized by impact and effort, with concrete actions, page‑by‑page recommendations, and the indicators we’ll use to measure progress.

Does the audit include an action plan?

Yes. The audit ends with a clear plan: what to do first, what to leave for later, and which actions weigh most on the business.

How long until the effect shows?

It depends on the starting point and the competition. We usually see quick improvements from technical and page fixes, and then steady progress with content, architecture, and authority. We measure it in qualified clicks, conversions, and business, not in tasks completed.

Do you also review visibility in AI search engines?

Yes. We look at whether your content is ready for an AI system to understand it and use it as a source: clear structure, sections that answer questions, useful FAQs, and structured data where they help. Whether you get cited depends on each system; our job is making your content ready to be.

Does the audit guarantee rankings?

No: nobody can guarantee rankings or mentions, on Google or in an AI. What we do guarantee is that you’ll know what’s holding you back and what to do first, with a prioritized roadmap and the indicators we’ll use to measure progress.

Is the audit done on the first call?

The first conversation is to get to know your business and see whether we’re a fit. The audit comes later, if we decide to work together, and its depth is specified in the proposal.

Let’s talk

Let’s start by getting acquainted

Tell us what you sell, to whom, and what you’ve tried so far. We’ll tell you frankly whether we can help and where we’d start.

What happens next

  1. You tell us your situation, through the calendar or the form.
  2. We talk: your context, what you want to achieve, and whether we’re a fit.
  3. If we’re a fit, we propose how to start: the audit and its scope, in writing.
Let’s review your case

or write to us at contacto@configrowth.com

The first conversation is to get to know each other; the audit comes later, if we decide to work together.

Alba Solana and Raúl Solana, back to back and smiling, in front of a wall of wooden slats
Without your success, there’s no success.